Is it important to keep my website software and plugins updated?

Yes, it is important. Just ask any business owner who has had their site hacked. Google is placing a high priority on security and usually website software (like wordpress) and plugins have updates to fix security vulnerabilities. By not updating these, it leaves your site more susceptible to hackers.

If I have a website and it needs updating what is the process?

Updating your website is personal and we take the time to discuss with you what you want. We can develop different solutions to achieve your desired outcome within your budget.

I'm thinking of trialing an adwords campaign, should i talk to google direct or use someone like you to set it up and manage it?

Good question. Some people setup an adwords express campaign after talking to the google support line. For some businesses this might work well, however, to be able to use the full functionality and tailor a properly structured campaign, it's probably best to use an agency like us. We actively manage everything for you and liaise with Google.

What is a Google Business Listing and is it important?

Your Google Business Listing is a great way to show up on Google Maps and Search results when people are searching for businesses like yours. It has lots of different features and if setup and consistently maintained can help you stand out from the competition.

Should I do both Adwords and SEO?

Both AdWords and SEO have their advantages/disadvantages. Ideally, if you have the budget you could do both. AdWords (or PPC Pay Per Click) is good to show up on the front page of Google in a very short period of time. SEO (Search Engine Optimisation) is a longer term strategy done in phases. With SEO you need to allow 6-12 months to gain traction.

Mentoring

Looking for digital marketing mentoring? You’ve come to the right place!

call us now

Mentoring

Looking for digital marketing mentoring? You’ve come to the right place!

call us now

Digital Marketing Mentoring

We are proud to be digital marketing mentors for the Australian Small Business Advisory Services Digital Solutions. This initiative is offered by the Melbourne Innovation Centre to businesses across Victoria. It is a testament to our unwavering commitment. To empower local companies with the knowledge and skills necessary to thrive in today’s digital landscape. We also offer digital marketing mentorship directly, simply give them a call today on 1300 206 444 to organise a time.

call us now

Your Digital Marketing Mentors

Rod McKenzie

Specialises in:

Search Engine Optimisation (SEO) improving the Google credibility of your website
Building Google Ads campaigns
Google Business Profiles and making them work for your business
Building simple, clean, mobile optimsed websites
Everything you need to know to build a strong online presence
Website hosting solutions
Software tools to help to run your business smoothly
Conversion tracking
Google Analytics, Search Console & Google Tag Manager

Karen McKenzie

Specialises in:

Building Google Ads Campaigns that get the leads you want
Website builds and keeping your site secure and up to date
Website hosting solutions
Email hosting solutions
Getting the most from your Google Business Profile
Search Engine Optimisation (SEO) improving the Google credibility of your website
Conversion tracking
Google Analytics, Search Console & Google Tag Manager
Tools to help you grow your business

Experience Professional Internet Marketing Mentoring

Mentoring in digital marketing can be incredibly beneficial, especially considering the rapid evolution of the field. Parameters and trends are always changing; the amount of information available is overwhelming and it can be hard to keep up. Mentorship is the fastest way to learn the ins and outs of digital marketing, and to learn what works for your business.

Learn from someone who’s already been there, someone who understands your digital marketing struggles and wants to help you learn fast.

Here’s a breakdown of what digital marketing mentoring entails and how it can help:

Guidance on Industry Trends:

A mentor can help you stay updated on the latest trends, tools, and techniques in digital marketing. This includes changes in algorithms, emerging platforms, and shifting consumer behaviours. We have access to countless resources, our team can help apply these to your digital marketing strategy.

Feedback and Support:

Our mentors can provide constructive feedback on your campaigns, and strategies, helping you improve and grow professionally. It can be challenging not getting leads, or people through the door. We can offer support and encouragement during challenging times.

Skill Development:

Whether it’s SEO, or paid advertising, our mentors can provide personalized guidance to help you develop your skills in specific areas of digital marketing.

Accountability:

Having a mentor can help you stay accountable for your goals and commitments, ensuring that you stay focused and make progress in your digital marketing endeavours.

Call Think Local Digital Today

The Think Local Digital Marketing Mentorship

We work with people who are willing to trust in our expertise and let us find the solution that works best for them. Getting results can take time and experimentation; it requires a certain level of patience, because advertising is different for most industries.

Most small businesses want to be in business with people they know, like and trust. Think Local Digital is no different. We choose to work with people of value; people who appreciate our expertise, those who are making a difference, and offer quality and value to their customers.

If we have caught your interest, give us a call on 1300 206 444, and organise a mentoring session. We will be happy to discuss your goals and help you on your way to success. Build your online presence today.

Small Business Digital Marketing Strategies

Our mentoring programs are designed to equip small businesses, with the tools, insights, and support you need. Achieve your full potential by leveraging our extensive experience and expertise in the digital realm. We provide personalised guidance and training to help businesses enhance their online presence, drive traffic to their websites, and increase conversions.

We are seasoned professionals with a deep understanding of small business challenges. We’ve worked with many clients across various industries; taking a collaborative approach to our mentorship.

mentoring a client analysing data and reports

Melbourne Innovation Centre

Call Think Local Digital Today

We work with companies to identify their specific needs. And develop customised strategies that deliver tangible results. We are passionate about mentoring and take pride in the success stories that we have been able to create with our clients. Our aim is to impact our local economy by empowering small businesses to thrive in the digital era. Join us on this journey toward success!

We can help you get started, and point you in the right direction. You can contact us today to discuss our private, Think Local Digital mentoring session.

Melbourne Innovation Centre Mentorship

Small businesses don’t always have the budget to access training and programs. And sometimes, all you need is a couple of hours with a business professional to set you on the right path.

Digital Solutions Mentoring is open to all eligible small businesses in Victoria.

The service is simple: for $110, you get access to a range of professional business mentors, as well as workshops, webinars, and online courses — all of which cover websites and selling online, social media and digital marketing, small business software, and online security, and data privacy.

Check out our profiles on the Melbourne Innovation Centre site for more details.

New DS x MIC logo - Blue Transparent PNG

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For more information and to book a mentoring session

Visit Melbourne Innovation Centre

Frequently Asked Questions About The Mentoring Program

#1. This seems too simple. Is there a catch?

No catch! All you need is to live in Victoria, have a valid ABN, and go through the Melbourne Innovation Center. Their program includes the following:

3 hours of 1:1 mentoring for $110 inc GST
Weekly live workshops and webinars
Over 20 short courses

Or give us a call on 1300 206 444 and we will be happy to give you a quote on a private mentoring session.

#2. How do I book my mentoring appointment?

Register on the Melbourne Innovation Centre website https://courses.melbourneinnovation.com.au/home

For a private mentoring meeting, call us on 1300 206 444 or fill out our contact form.

*** PLEASE NOTE ***

Not-for-profits and charities are not eligible for mentoring through Melbourne Innovation Centre’s program.

Mentoring sessions are subject to availability, please book now to avoid any disappointment.

     EXCELLENT  
     Based on 118 reviews 
    
 
 
   
 
 
        
   Gabriella Schiftan 
 2024-09-13
 
 
 Trustindex verifies that the original source of the review is Google. I had an online session with Karen to help me with my Google my Business listing. The sessions was great! Helpful and practical and even though it was only one session for one hour, I feel I got so much out of it! Thanks :)
  
 
       
   Denise Burbidge 
 2024-08-29
 
 
 Trustindex verifies that the original source of the review is Google. I've had a couple of mentoring sessions with Karen which as a small business owner have been highly valuable in starting to learn more about understanding optimising website, GMB and begining to explore more about SEO. Karen shows great patients in helping me as a novice in this area whilst genorously sharing her expertise.
  
 
       
   Miguel Meirelles 
 2024-08-29
 
 
 Trustindex verifies that the original source of the review is Google. Rod from Think Local Digital has been able to help me work much better with the digital marketing of my business. Rod is knowledgeable, a good listener, a good teacher and a pleasure to work with. I would strongly recommend 'Think Local Digital' to anyone who wants to boost their business' online presence.
  
 
       
   Will Parkyn 
 2024-08-27
 
 
 Trustindex verifies that the original source of the review is Google. Think Local Digital completely transformed my business website to a whole new level. Rod specifically supported my wants in a website, while also maintaining a high quality traffic flow to bring my business to a new level. Thank you Think Local Digital Team
  
 
       
   Ben Graham (GB Window Cleaning) 
 2024-08-20
 
 
 Trustindex verifies that the original source of the review is Google. Rod & Karen are great to work with. Carrie has also been excellent, great team all round. Easy to communicate with and have really helped with our advertising needs. Highly recommend!
  
 
       
   May Ponnara 
 2024-07-31
 
 
 Trustindex verifies that the original source of the review is Google. Karen is amazing 🤩 I had three mentoring sessions with her and from the very first minute in the session, she got into the work straight away! checked out my business website’s performance, and see where we are at. For some reason, my business website was not appeared from the search, she guided me through the check lists which was amazing, not just fixing my issue but I learned so much about SEO, Google Search Console & Google Analytics, website strategy 📈  my business website is now popped up and can’t thanks enough to Karen :-) Your energy also lift me up 🙏
  
 
       
   Johanna Parker 
 2024-07-19
 
 
 Trustindex verifies that the original source of the review is Google. Rod and the team at Think Local Digital have been paramount in strengthening my business' Google presence and website functionality.

As a speaker and public speaking / confidence coach with a strong word-of-mouth client base, it has been easy to let important digital marketing efforts lapse or fall to the wayside. It has always been easier for me to get excited about working with people than working with SEO, particularly when the digital landscape changes so rapidly.

Within the first few minutes of our initial meeting, Rod had already devised several strategies that could significantly increase my online marketing success without taking any time, effort or energy away from my core client work. As a busy entrepreneur and new mum, this alone was worth its weight in gold!

Rod showed up to every one of our communications with a wealth of knowledge, a warm, joyful presence, a generous sharing of information and a clearly evident dedication to every one of Think Local Digital's clients. Nothing was ever too hard or too much bother and his team were always on standby to help - with some of the best response times I've ever seen in the digital marketing world.

Whether you've been in business for 20 minutes or 20 years, I feel confident that Think Local Digital are going to be a strong ally in your digital marketing efforts. I wish I'd been connected with them sooner.
  
 
       
   Valerie Chan 
 2024-07-15
 
 
 Trustindex verifies that the original source of the review is Google. Have had dealings with Rod and can honestly vouch for his transparency, sincerity in helping my business grow and friendly approach that really makes the difference.

He takes the time to explain complex concepts in a clear and understandable way, and he's always happy to answer any questions I have. He genuinely cares about the success of my business, and it shows.
  
 
       
   Elisa raulings 
 2024-07-03
 
 
 Trustindex verifies that the original source of the review is Google. As someone who is not tech-savvy, Think Local Digital made it easy for me to understand what it all means when it comes to building websites and optimising business performance, and what is important to focus on.  So much patience!  Thank you team.
  
 
       
   Emma Pitt 
 2024-04-11
 
 
 Trustindex verifies that the original source of the review is Google. Think Local Digital have been taking care of our Google Ads and SEO for years now and have done an amazing job.